June 2012 - Page 2 of 2 - Clickmail Marketing

Getting Emails at Gunpoint: One Company’s Big Blunder

2021-11-09T21:12:47+00:00

Oh my. Just when you think you’ve seen everything as an email marketing vendor, you get surprised. Shocked even. Just when you think every marketer under the sun has at least some inkling of email marketing best practices and list building, along comes a shocker. Here’s the shocker I just experienced: being forced, literally forced, to hand over an email address to a company I did not know at all. While on Facebook, an ad to […]

Want Email Solutions? Only Email People Who Want to Hear From You

Sharon2021-11-09T21:12:47+00:00

It might be 2012 but there are still marketers emailing like it’s 1999. Yes, the quantity over quality approach to building in-house email lists is still going strong. I know, because I am perusing the emails in my inbox and I see plenty from companies who added my name to their list without asking. These are companies I purchased from as a consumer, or downloaded a whitepaper from as an email marketing consultant. In either case, […]